CNP Brands parent company, C.O. White Pty Ltd, was founded in 1899 and has remained a tightly held family company since its inception. We are Australian owned with our head office located in Melbourne.

In October 2006, we relaunched our corporate identity introducing CNP Brands. This change repositions the company embracing the strong portfolio of brands we currently own and distribute.

Currently, CNP Brands boasts one of the most diverse brand portfolios with a combination of company owned brands and distribution agreements. These include distribution lines for Maclaren, Fisher Price, Natures Purest and Bambino Mio among others.

Our own brands including Childcare have gone from strength to strength in recent years. The launch of our new premium brand Bébé Care in 2006 demonstrates our commitment to quality and continuing investment in product development.